Brrr… Winterize Your Bike
Think of winterizing a bike as preparing it for a battle against the elements.
New: Tubeless Ready Winter Wheelset
"...Just go out, get your ride in, put the bike away and repeat."
Getting a Second Chance
Old bikes are nothing but fun. They creak, they’re bent up, used, and well-loved. Most of all, they have a...
ENVE XC Build for a West Coast ‘Crosser with East Coast Skill
"...opportunity came in the form of two 280g rims..."
Pacific Northwest Track Wheelset: 80mm of Carbon Speed
In the Pacific Northwest, we have quite the list of talented riders. They are either growing into their shoes, current...
HODALA! A Single Speed Race/Commuter Wheelset
"This bike is generally my commuter so the wheels don't need to be crazy light or carbon or anything like that"
Indigenous Wheel Co. Factory Rider: Kelsey Cohan and Her Custom Women’s Raleigh RXW
"Because you can't get first place if your don't finish the race."
John Wolters, Tenspeed Hero Rider, and His Build #1
..."I make sure they are unique to you."
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